Sunday 24 November 2013

So mobile makes sense

Unlike sites that trade in inspirational photos - the Tumblrs, Pinterests, and Instagrams of the world - The Hunt's aim is to serve those people who want to act on that inspiration.At this point, users are joining 200,000 hunts each week, twice the number they were seeing two months ago.With its iPhone app, The Hunt is focusing in on mobile,black vinyl nurse costume and will next be making their website mobile optimized. CEO Tim Weingarten said that at this point mobile accounts for 50% of traffic, with 85% of that coming from smartphones - largely iPhones - and 15% from tablets. The team noticed a significant jump in mobile usage last spring, and that percentage has been growing steadily since, a trend Weingarten chalks up to their young user base's preference for mobile overall."What happens is that you see someone on the street and take a picture of their jacket,bunny girlcostume" Weingarten said.Everything you need to plan your wedding, literally! Wedding dresses, planning tools, wedding ideas, inspiration, photos, plus the best wedding vendors.school girl costume "You're browsing Instagram or Pinterest and take a screen cap. That's really the key experience… You add products as you're out and about.

"So mobile makes sense. The bigger question is how The Hunt, which is essentially a log of the specific items that people want to drop money on, is planning to leverage commerce and the wealth of data it is accumulating on consumer intent."We know what people are looking to buy. Not what people were buying two months ago, but what people want to buy in the future. That information is very helpful for brands," Weingarten said.The site currently uses an affiliate model for purchasing products suggested by community members. Personalization is still minimal, meaning the site doesn't employ a true feed that floats hunts to the top based on user relevance. According to Weingarten, that's on the roadmap for the next six month,cheap thong bikini a good plan since it would almost certainly result in higher purchase rates; the conversion of outbound clicks to ecommerce sites to purchases now stands at 1.5-1.75%.That said, the new app does employ a tagging system that surfaces related tags for users, which the team is also building out in the next six months."The personalization that we're pursuing is challenging you to solve appropriate hunts as a stylist and also hunts that are most interesting to you as a shopper.The new fashion styles for women and men present an inspiring variety of new colours, shapes and qualities.coquettish

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